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Social Media Advertising in the Public Sphere – Wednesday November 20 @ 6-8pm

By Posted in - Events on November 9th, 2013 0 Comments

With the addition of the Government Relations Director position, AD2SF is thrilled to launch our new government relations initiative by hosting a panel discussion about social media advertising as it relates to government policies and laws, and online privacy issues.

Tagged, Inc.
840 Battery St
San Francisco, CA 94111

6-6:30 PM: Networking with drinks and appetizers
6:30-7:30 PM: Panel discussion, Q&A
7:30-8 PM: Closing remarks

Today social media platforms are more widely used than their founders in Silicon Valley and around the world ever imagined ten or even five years ago. With the ongoing rise in the popularity of these services has come a concurrent rise in the presence of advertising on these platforms, integrated into the user experience in various ways.
Come join us for a four-person panel to discuss these developments and others.

The problem that we will address is two-fold:

1) There is a lack of understanding of the origins of these ads and how they are developed, i.e. what user behavior leads to the ad’s appearance in their sidebar or the like
2) There is still some lack of clarity on how much online privacy factors into the situation
This event is designed to explore the modern developments in the advertising field that relate most directly to everyday life and the things we do online throughout a common day, and how government is related to all of it.
Don’t miss out and sign up now!

Panelists include:

Steve Sarner, VP Sales & Marketing, Tagged, Inc
Bethany Biskey – Web Content Manager, Reading is Fundamental
John Boitnott – VP of Business Development, Circle Click
Andrew Trabulsi – Fello, Deloitte Center for the Edge